How to create ‘Creativity’

‘Creative’ is the most popular adjective in the design world. Everybody wants to be a creative individual, find a creative solution, or discover a creative book. There are many synonyms for the word ‘creative’: ingenious, clever, prolific, innovative, gifted, inspired, inventive, original, stimulating. But what does this word really mean? And how can we activate our own creativity?

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How to create creativity

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